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Marketers classify products based on where and how consumers buy the products
Which of the following adds value to products by selling them to consumers for their personal use?
Occurs when a firm exports goods and services to consumers in another country
________ is consumers selectivity in paying attention to advertising messages.
Is a measure of the responsiveness of consumers to a change in a products cost?
What is it called when a company uses consumers to develop and market products?
What is the most significant reason that telehealth is important for consumers?
Which of the following refers to the mental impression that consumers construct for a product
What term is used to describe the place a product occupies in the consumers mind in relation to competing products?
Budget line is shown in the diagram above if the consumers money income is $30 the
Is the degree to which an innovation fits the values and experiences of potential consumers?
Consumers are willing to pay a much lower price for water than for diamonds because
When consumers are affected by marketing messages they are not aware of it is called?
The marketing firm must consider the entire business process, all from a consumers point of view.
Which of the following refers to the basic problem solving benefits that consumers seek in a product?
What marketing function involves obtaining information about what consumers want?
Can be thought of as the wealth that trade creates for consumers in a market Listen to the complete question?
Consumers rely on communities created by social media for their buying decisions mainly to:
When consumers in a market are divided on the basis of the specific features they seek in a product it is known as?
____ involves consumers’ ability to be connected with marketers along with other consumers.
Which of the following gap is used to address the problems in communications to consumers involve issues that cross organizational boundaries?
Consumerism consists of all activities undertaken to protect the rights of consumers
What must be explained to consumers enrolling in an hmo (health maintenance organization) ma plan?
The information that a lender must disclose to consumers applying for a cash loan is:
What do unauthorized insurers typically do to entice consumers to purchase insurance?
Millennials and younger consumers are the primary age groups tapping into technology.
It refers to the place where the consumers are expected and willing to buy the product
The greater the ________ of a purchase, the higher the consumers level of involvement will be.
Which cloud is for exclusive use by a single Organisation comprising multiple consumers?
The desired features or characteristics required to meet a consumers needs are his or her
What is the term that refers to a set of beliefs and the way that consumers organize these beliefs in their minds?
Which of the following is used to understand a consumers cognitive component of attitude?
What are goods that consumers buy after making some effort to gather information and compare option?
A more updated version of word-of-mouth communication using technology are consumers blogs.
A market that consists of all possible consumers regardless of their specific needs or wants is a
What is the concept which holds that consumers will not buy enough of the firms products unless it undertakes a large scale selling and pro motion effort?
What term is used to describe how a marketing communication influenced consumers purchase Behaviour?
A target market is a specific group of consumers toward whom a firm directs its marketing effort.
When consumers change or distort information that conflicts with their feelings or beliefs?
A tax placed on a good that is a necessity for consumers will likely generate a tax burden that
In addition to an emphasis on consumers interests, new expectations of marketers now include
Which element of the marketing mix refers to a good service or idea that satisfies consumers needs multiple choice question promotion product place price?
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